September 19, 2023
min read
Last updated:
September 28, 2023

Wrike vs Basecamp vs Fluid: Which one to choose?

September 19, 2023
min read
Last updated:
September 28, 2023

Wrike vs Basecamp vs Fluid: Which one to choose?

You’ve been shopping for project management software and have heard of three solutions that have caught your eye. But now you need to know how suitable they really are for your business so we’re here to help. 

Let’s take an in-depth look at Wrike vs Basecamp vs Fluid to find the right solution for your business needs.

At a glance: Wrike vs Basecamp vs Fluid

Wrike Basecamp Fluid
Pricing 5 levels with paid plans from $9.80 2 levels with paid plans from $15 3 levels with paid plans from £15


Gantt chart

Resource planning

Demand intake

Document storage




Backlog and timeline

Task management




Schedules & risks



Resource planning



Demand intake

Support Vary depending on plan - Ticket system, live chat, phone Knowledge base, ticket system Emails, knowledge base, live chat
Customer review 4.2/5 via G2 4.1/5 via G2 4.8/5 via G2

Key features: Wrike vs Basecamp vs Fluid

Wrike, Basecamp and Fluid offer some great features for project planning, through to project completion. We’ll take a closer look at some of the key features to get an understanding of each could work for your business.


  1. Task management: Wrike provides robust task management with features like task assignments, due dates, dependencies, and subtasks.
  2. Gantt charts: It offers Gantt chart views for visual project timelines and resource allocation.
  3. Collaboration: Wrike emphasises collaboration through real-time document editing, discussion threads, and @mentions.
  4. Time tracking: Users can track time spent on tasks and projects, aiding in project cost management.
  5. Custom workflows: Wrike allows you to create custom workflows to match your project processes. 


  1. To-do lists: Basecamp centres around to-do lists for task management, keeping things simple and intuitive.
  2. Message boards: It offers message boards for discussions, keeping project-related conversations organised.
  3. Document sharing: Basecamp allows for file storage and document sharing within projects.
  4. Schedules: It provides a schedule feature for setting deadlines and milestones.
  5. Client access: Basecamp offers client-friendly project views and controlled access for external collaborators.
  6. Mobile apps: Mobile apps for iOS and Android ensure accessibility on the go.


1.   Comprehensive project management: Fluid is an all-in-one project management solution, with features for project planning, task management, team collaboration, and reporting.

  1. Visual Gantt charts: It offers visual Gantt charts for project planning, providing a clear timeline view of tasks and dependencies.
  2. Resource management: Fluid includes resource management features to allocate and track resources effectively across projects.
  3. Customisable workflows: Fluid allows you to tailor workflows to your project's unique requirements, ensuring flexibility in managing various types of projects.
  4. Customisable reporting: Tools for tailored project reports. These reports provide insights into project progress, resource allocation, and task completion rates. This aids data-driven decision-making and enhancing project transparency.

Key feature summary:

The choice between these tools depends on your specific project management needs, team size, and the complexity of your projects.

Wrike is ideal for organisations needing advanced task management, Gantt charts, and extensive integrations. Basecamp is known for its simplicity and is a good fit for small to mid-sized teams looking for a straightforward project communication and task management tool. Fluid offers a more all-encompassing project management solution with a focus on planning, execution, and resource management. It suits a wide range of project types, especially those that require visual planning and resource allocation.

Integrations: Wrike vs Basecamp vs Fluid

Integrations are essential for streamlining workflows and ensuring that project management software seamlessly fits into your existing tech stack. Let's explore the integration capabilities of Wrike, Basecamp, and Fluid:


Wrike offers a wide array of integrations to enhance your project management experience. It seamlessly integrates with popular tools such as Microsoft Office 365, Google Workspace, Salesforce, and Adobe Creative Cloud. This allows for effortless collaboration, document sharing, and data synchronisation across multiple platforms. 


Basecamp focuses on simplicity and user-friendliness while providing integration options to complement its core features. It offers direct integrations with popular third-party applications such as Google Calendar and Google Drive, simplifying document management and event scheduling. However, it's worth noting that Basecamp places a stronger emphasis on its native features, so the range of integrations are more limited compared to some other project management solutions.


Fluid provides connectors and APIs that enable seamless integration with a wide range of tools commonly used in project management and collaboration. It can connect with popular document management systems, communication platforms, and customer relationship management (CRM) software. The ability to integrate Fluid with various business applications helps maintain data consistency and improve workflow efficiency.

Customer support: Wrike vs Basecamp vs Fluid

Customer support is a crucial aspect of any project management software, ensuring users receive timely assistance and guidance when needed. The last thing you need is to be left in the lurch and unable to use a key feature for your project. Let's look at the customer support offerings of Wrike, Basecamp, and Fluid:


Wrike offers a comprehensive support system to assist users at various levels. Their customer support includes:

  • Email support: Users can reach out to Wrike's support team via email to get assistance with their inquiries, issues, or requests.
  • Knowledge base: Wrike maintains a robust knowledge base that houses a wealth of articles, guides, and tutorials. This self-help resource empowers users to find answers to common questions and learn how to use the platform effectively.
  • Community forum: Wrike hosts a community forum where users can engage with one another, ask questions, share insights, and learn from the experiences of other Wrike users. It provides a valuable platform for collaboration and learning.
  • Phone support (premium plans): Depending on the subscription level, premium users may have access to phone support, allowing them to directly contact Wrike's support team for more immediate assistance.


Basecamp maintains a user-friendly support system to assist its users, including:

  • Help centre: Basecamp offers a Help Centre that features a wide range of articles, FAQs, and guides to help users navigate the platform effectively. It serves as a valuable self-service resource.
  • Community support: While Basecamp doesn't have an official community forum, it has a strong user base that shares tips and insights online. Many users participate in unofficial Basecamp communities, providing valuable peer support.
  • Email support: Users can contact Basecamp's support team via email for assistance with their questions or issues. While primarily email-based, their support team is known for being responsive.


Fluid provides comprehensive customer support to ensure users have a smooth experience with the platform:

  • Dedicated support: Direct contact with its support team through various channels, including email and phone. Users can reach out for assistance with their queries, issues, or customisation needs.
  • Knowledge base: Fluid maintains a knowledge base that contains a wealth of articles, tutorials, and documentation. Users can refer to this resource to find answers to common questions and explore various aspects of project management with Fluid.
  • Email support: Users can easily email their point of contact or Fluid in general for quick assistance.
  • Live chat: Live chat support is available during business hours. This provides real-time assistance to users with their questions or issues. This feature adds an extra layer of convenience for users seeking immediate help.

Pricing plans: Wrike vs Basecamp vs Fluid

We know it’s not all about the price, because the quality and return on value is essentially most important.But pricing plans are a key factor to consider when choosing project management software because they directly impact your budget and the overall cost-effectiveness of the software for your organisation. We’ll take a look in more depth at each pricing plan tier and what it offers.

Wrike pricing plans


Free plan


From $9.80 per month


From $24.80 per month


Price on contact


Price on contact 


Web, desktop and mobile app

Project and task management (limitations to active tasks)

AI content generation

Board view

Table view

Includes free plus:

2-25 users

Unlimited projects

Unlimited tasks and subtasks

Interactive Gantt charts

50 automations per user/month

Custom workflows

Analytics view

Calendar view



2GB storage

Includes team plus:

5-200 users

Folder structure and nested projects


Project blueprints

200 automations per user/month

Approvals and guest approvals

Resource management, workloads and time tracking

Reports and dashboards

User group and permissions

5GB storage

Includes business plus:

5 – unlimited users

Two factor authentication (2FA)

Custom access roles

Customisable user types

Admin permissions

User audit reports

1000 automations per user/month

10 GB storage

Includes enterprise plus:

Locked spaces

Advanced reporting & BI

Team utilisation and performance dashboard

Job roles

Budgeting and billable hours

1500 automations per user/month

15GB storage

Basecamp pricing plans


$15 per user/month

Pro unlimited

$299 unlimited users - per month


500GB storage

One-page dashboard



Task management

Basecamp plus:

5TB storage

Priority support

1:1 onboarding

Admin access and permissions

Fluid pricing plans


From £15 per month


From £25 per month


Price on contact 


All-in-one-project workspace

Unlimited Kanban & sprint boards

Project health reporting & RAG status

Schedules & risks

Meeting management & auto-task allocation

Access to Customer Success

Everything in Pro +

Resource management

Financial forecasting & actuals

Configurable portfolio & project dashboards

Project request, demand & pipeline management


Everything in Business +

Multi-currency support for resource rates


Benefits realisation & ongoing costs

Total cost of ownership (rollup to portfolio)

Funding, Capex & Opex

Ease of use: Wrike vs Basecamp vs Fluid

When choosing project management software, the ease of use is vital. It directly influences your team's ability to adapt and maximise the tool's effectiveness. The best software for your business will be one that provides an intuitive interface, with helpful support if you do get stuck. It’s not enough to have robust features, those features should also be simple enough to use.

1. Wrike

Wrike offers a user-friendly interface with a range of features that can be customised to suit your team's workflow. It provides multiple views for task management, including lists, tables, boards, and Gantt charts. The learning curve may be steeper for complex project setups, but Wrike offers robust training and onboarding resources, including webinars and tutorials. Its mobile app ensures accessibility on the go.

G2 Ease of Use Score: 8.0

2. Basecamp

Basecamp is renowned for its simplicity and ease of use. It provides a clean and intuitive interface with a straightforward layout. Tasks and discussions are organised in a linear format, making it easy for team members to collaborate.

The learning curve is minimal, and new users can quickly adapt to the platform. Basecamp's simplicity, however, can be its limiting factor for suitability toward complex project management needs.

G2 Ease of Use Score: 8.5

3. Fluid

Fluid is designed to offer both robust functionality and user-friendliness. Its interface is intuitive and provides visual project planning through Gantt charts. The platform offers customisable workflows, making it adaptable to various project types.

Fluid's user-friendly design ensures that team members can easily navigate tasks, collaborate, and track project progress. Training resources and support are available for smooth onboarding.

G2 Ease of Use Score: 9.5

Alternatives to Wrike, Basecamp and Fluid

Want to take a look at a few more before you make your decision? It’s a good idea to explore the options available to find the software that best suits your business needs.

  1. Jira: Jira is a popular project management and issue tracking tool developed by Atlassian. It's highly customisable and often used for software development projects.
  1. is a versatile work operating system, combining project management and team collaboration features. It offers customisable workflows, project tracking, and team communication.
  1. Smartsheet: Smartsheet combines spreadsheet-like functionality with project management capabilities. It's suitable for businesses that require detailed planning, collaboration, and data management.
  1. Microsoft Planner: Microsoft Planner is a simple, task-oriented project management tool that integrates seamlessly with the Microsoft 365 suite. It's designed for lightweight project and task management. 

These alternatives offer a range of features and capabilities, so the choice depends on your specific project management needs, team size, and preferences for functionality and ease of use.

3 key considerations for choosing project management software

We’ve gone into a lot of detail about Wrike vs Basecamp vs Fluid, but there are some key considerations that any business should know when choosing project management software.

1. Security and Compliance:

  • Prioritise data security: Ensure that the software you choose has robust security measures in place to protect your sensitive project data. Look for features like data encryption, role-based access control, and two-factor authentication.
  • Compliance with regulations: Depending on your industry and location, you may have specific regulatory requirements regarding data handling and storage. Select software that complies with these regulations, such as GDPR.
  • Vendor's security practices: Evaluate the vendor's security practices and certifications. Do they conduct regular security audits and assessments? Are they transparent about their security measures? 

2. Scalability and Customisation:

  • Scalability: Consider your organisation's potential for growth. Will the software be able to accommodate your needs as your business expands? Look for scalability in terms of the number of users, projects, and data storage.
  • Customisation: Assess whether the software allows for customisation to adapt to your unique project management processes and workflows. Valuable features include customisable fields, templates, and automation.

3. User-Friendliness and Training:

  • User-friendly interface: Opt for software with an intuitive and user-friendly interface. A steep learning curve can hinder adoption and productivity. Conduct user testing or trials to assess ease of use.
  • Training resources: Check if the software vendor provides comprehensive training resources, such as tutorials, documentation, or webinars. Effective training can help your team maximise the software's potential.
  • Onboarding support: Consider the level of support available during the onboarding process. Some software providers offer personalised onboarding assistance to ensure a smooth transition.

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